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Paddy Power plc

Annual Reports - Oldies but goodies


Source had the pleasure of being charged with designing and producing the Paddy Power Annual Report since 2007 until its merger with Betfair and each year we got the same brief - 'we'll let you know if you've gone too far"... There's no question that the annual report for any PLC is a serious and important document. But you might be forgiven for thinking that those Mischievious devils at Power Tower had throw caution to the wind when producing theirs... and you'd have been right! Winner 3 Graphis International awards for the the 2012, 2011 and 2010 Paddy Power Annual Reports, they certainly were a lot of fun... Here's some of our favourites.

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